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Daily Skimm

The Daily Skimm offers a quick, witty rundown of the top news stories, from politics to pop culture, helping busy professionals stay informed without the fluff or overwhelm.

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About theSkimm

theSkimm is a daily newsletter that delivers news and information in a conversational, digestible format targeted primarily at millennial and Gen Z women. Founded by Danielle Weisberg and Carly Zakin in 2012, the newsletter launched after the two former NBC news producers quit their jobs and started sending news summaries to friends and family. The Daily Skimm covers current events, politics, business, and lifestyle topics, delivered each weekday morning (and now weekends) in a format designed to be read in minutes, making news accessible for time-strapped readers.

theSkimm reached 7 million subscribers by 2018, just six years after launch. The company raised $28.3 million in total funding, including a $12 million Series C round in 2018 led by Google Ventures with investors including Shonda Rhimes, Tyra Banks, and Sara Blakely. In March 2025, Ziff Davis acquired theSkimm through its Everyday Health Group division. At the time of acquisition, theSkimm had 5 million subscribers across six newsletters and employed over 75 full-time staff members. The platform has reached over 16 million people total across its various products, establishing itself as one of the most recognizable news newsletters for women.

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Details:
  • Subscribers


    5M
  • Open Rate


    35%
  • Click Rate


    N/A

*Figures are derived from publicly accessible sources and may not reflect the most recent metrics.

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