Sendowl

Overview

SendOwl is a digital product delivery platform built specifically for creators selling digital goods like ebooks, courses, templates, and software licenses. SendOwl strips out the noise and focuses on what creators need: fast checkouts, secure digital delivery, and a simple dashboard . Unlike comprehensive ecommerce platforms that include physical inventory management and shipping logistics, SendOwl focuses exclusively on the specific requirements of digital product sales, making it simpler for creators who only need to deliver downloads or access credentials.

SendOwl concentrates on delivering digital goods quickly and securely, making it a great option for those who already have a website , such as newsletter creators with established audiences. The platform integrates into existing sites through buy buttons, checkout links, or embeddable shopping carts rather than requiring creators to build new storefronts. For newsletter creators who want to monetize through paid ebooks, premium courses, or exclusive resources, SendOwl handles the technical complexity of file hosting, payment processing, and automated delivery.

SendOwl makes it easy to sell digital files, services, and subscriptions directly from your website, email campaigns, or social media platforms . The service handles secure file storage, generates unique download links, and can even stamp PDFs with buyer information to discourage unauthorized sharing. This infrastructure lets creators focus on producing content while SendOwl manages the commerce mechanics.

Best For

SendOwl works best for newsletter creators and digital entrepreneurs who already have audiences and want to sell digital products without building complex ecommerce infrastructure. This includes writers selling ebooks or guides, educators offering online courses, designers selling templates or resources, photographers selling digital prints, and newsletter creators offering premium content packages. The platform particularly suits creators who want to embed product sales directly into their existing websites or include buy links in email campaigns rather than directing customers to separate storefronts.

Key Features

• Automated Digital Delivery: SendOwl automatically sends download links to customers immediately after purchase, eliminating manual fulfillment work. The platform hosts your files securely and generates unique, time-limited download links that expire after a set period or number of uses. This automated delivery system means creators can sell digital products 24/7 without intervention, turning product sales into truly passive income.

• PDF Stamping: PDF stamping applies buyer information directly onto PDF files , discouraging unauthorized sharing by marking each copy with the purchaser's details. For newsletter creators selling premium guides, reports, or ebook content, this feature adds a layer of piracy protection without implementing aggressive DRM that frustrates legitimate buyers.

• Cart Abandonment Recovery: Automated email reminders entice sales from customers who abandon their carts during checkout , recovering revenue that would otherwise be lost. The system automatically tracks incomplete purchases and sends follow-up emails encouraging customers to complete their transactions, a valuable feature for higher-priced digital products where buyers often need time to decide.

• Drip Content and Bundling: SendOwl enables bundling products for sale and gradually releasing digital files over time . Newsletter creators offering courses can deliver lesson materials on a schedule rather than all at once, improving completion rates and reducing refund requests. The bundling feature lets you package multiple products together at discounted prices, increasing average order value.

• Flexible Integration Options: SendOwl integrates with existing websites, email marketing platforms, and membership site plugins . The platform offers email marketing integrations and membership plugin support , making it straightforward to connect product sales with your newsletter platform or membership community. You can embed buy buttons directly in newsletter emails, landing pages, or blog posts without building separate sales pages.

Pricing

SendOwl significantly increased pricing in April 2024, marking its first major pricing change in 15 years . Current plans start at $39 monthly for the Starter plan supporting up to 5,000 orders and $10,000 in annual sales with 10GB storage and 20 products . The Standard plan costs $87 monthly and allows 25,000 yearly orders and $36,000 in annual sales with 50GB storage and 100 products . The Pro plan at $159 monthly supports 50,000 orders and $100,000 in annual sales with unlimited storage and products . All plans include a 7-day free trial, and accounts are automatically upgraded if usage exceeds plan limits . Higher-tier plans eliminate transaction fees, meaning you keep 100% of revenue minus standard payment processor fees from Stripe or PayPal . Payment processor fees are separate from SendOwl's pricing, with Stripe charging 2.9% plus $0.30 per transaction for US merchants .